The Benefits of Cultural Awareness in the Workplace

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Cultural awareness is a crucial component of modern workplaces. As the world becomes increasingly diverse, cultural awareness is necessary for businesses that want to succeed. It promotes diversity and inclusion and allows an understanding of the nuances of different cultures, benefiting your employees and customers.

Here are some of the benefits:

1.    Better Communication. Cultural awareness helps employees understand and appreciate their colleagues' and customers' communication styles. This leads to better communication and fewer misunderstandings, resulting in better working relationships. Global LT offers language, cultural, and business experiences that help immerse your team in a new culture. Our language and culture experiences are designed to take the stress out of learning something new, allowing your team to communicate authentically.

2.    Increased Creativity. A diverse workforce brings various experiences and ideas, which can be used to create new solutions to problems. Employees are encouraged to think outside the box and develop new and unique ideas.

3.    Improved Customer Relations. In a growing global economy, businesses must be able to connect with customers from different cultural backgrounds. Cultural awareness can help companies understand customers' needs and preferences, improving customer satisfaction and loyalty. And if learning a new language would benefit your company’s ability to communicate with customers, Global LT also offers group language tutoring.

4.    Increased Employee Engagement. When employees feel valued and understood, they’re more likely to be committed to their work and stick around. A diverse and inclusive workplace also fosters a sense of community and belonging. A study by the Society for Human Resource Management states that employers will need to spend the equivalent of six to nine months of an employee’s salary to find and train their replacement. That means an employee salaried at $60,000 will cost the company anywhere from $30,000 to $45,000 to hire and train a replacement. It's significantly less expensive for an organization to foster inclusivity through language training than to find an external replacement if an employee quits due to not feeling heard or supported at work. 

Cultural awareness in the workplace is crucial for promoting diversity, inclusion, and effective communication. As companies expand globally, cultural awareness will become even more critical now and in the future. 

Ready to see how Global LT can help increase cultural awareness within your workforce? Let us know. We’d love to show you.

This blog post was written by Megan Tully, Marketing Manager.

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